Kirin Special Yuzu Ginger Sour (Limited Time)

In response to these needs, 'Kirin Special' offers a high-quality flavor, carefully crafted with attention to ingredients and methods. This product, which has a 'quality feel' and a 'drinking satisfaction', is being supported. RTD stands for Ready to Drink, which is an alcoholic beverage that can be drunk directly after opening. This newly launched 'Kirin Special Yuzu Ginger Sour (Limited Time)' aims to create a new taste by combining yuzu, which is loved as a winter fruit, with ginger. The aroma of yuzu and a pleasant sour taste, combined with the refreshing spiciness of ginger, create a rich and multi-layered flavor that is typical of 'Kirin Special'. By launching this limited-time product, we aim to attract both existing and new customers to pick up the product. The 'Kirin Special' brand aims to satisfy customers' today with high-quality Kirin-made special sour. By delivering the 'high-quality flavor' that is unique to 'Kirin Special', we aim to activate the RTD market. Product Details: Enjoy the rich yuzu aroma, a pleasant sour taste, the refreshing spiciness of ginger, and a subtle sweetness. (No fruit juice) The unique technology of Kirin, 'fermentation flavoring material derived from coffee cherries', is used to create a rich flavor. Coffee cherries are the red fruits that grow on coffee trees, and the seeds are the raw material for coffee. About the packaging: It has a refined quality, and the design reflects the arrival of winter, a sense of seasonality and specialness, and the taste of rich yuzu and a refreshing spiciness. About the fermentation flavoring material derived from coffee cherries: The material was developed by the Kirin Beverage Future Research Institute. After pressing the coffee cherries, the extract was concentrated and fermented with lactic acid bacteria and yeast. The results of a preference survey using RTD products showed an improvement in 'overall preference', 'satisfaction', 'refreshing feeling', and 'quality feeling', indicating the potential to increase drinking satisfaction. By using the coffee cherries, which were previously discarded, as a valuable material, we aim to contribute to the income of coffee farms and reduce environmental impact by reducing waste. 2024, June, n=90, 35-59 years old, male and female. The development thoughts are available on note: https://note-kirinbrewery.kirin.co.jp/n/n038ee61f11eb. For more information on this technology, please visit: https://www.kirinholdings.com/jp/newsroom/release/2025/1029_01.html The Kirin Group, with its craftsmanship that looks at nature and people, aims to spread new joys of 'food and health' and contribute to a rich society. - Notes - 1. Product Name: 'Kirin Special Yuzu Ginger Sour (Limited Time)' 2. Launch Date: November 24, 2026 (Tuesday) 3. Sales Area: Nationwide 4. Capacity and Container: 350ml can, 500ml can 5. Price: Open price 6. Alcohol Content: 6% 7. Pure Alcohol Content: 350ml can: 16.8g, 500ml can: 24g 8. Manufacturing Plant: Kirin Beer Sendai Plant, Takumi Plant, Nagoya Plant, Okayama Plant / Kirin Distillery Fujimiyodono Distillery (planned). This press release contains information for media professionals. Media User Login If you are already registered, please click here. New media user registration is free. Registering as a media user allows you to view various special information, such as contact details of company representatives and information on events and press conferences. * The content may vary depending on the press release.