TBS Sunday Theatre 'VIVANT' x CoCo Ichibanya Collab Campaign

<Campaign special site https://www.ichibanya.co.jp/cp/2026vivant/ > Three years after the previous work, the much-anticipated second season of the TBS Sunday Theatre 'VIVANT' started in July this year. In this collaboration campaign, we will launch 'Tom Yam Kung Soup Curry' which is inspired by the representative dish of Thailand, 'Tom Yam Kung', one of the stages of the second season, and 'Mochi-yaki Anpan' which is themed on the favorite food of the character 'Drum'. In addition, we will give away a 'VIVANT' collaboration limited card and an original sticker to those who order the collaboration menu. Furthermore, during the campaign period, we will also implement a lottery campaign for all menu items and a puzzle-solving event where you decode the cipher written on the menu in the store. Please enjoy the collaboration between 'VIVANT' and CoCo壱番屋. <Campaign Summary> ■ Campaign Period: October 1, 2026 (Thursday) to November 11, 2026 (Wednesday) ■ Target Stores: CoCo壱番屋 nationwide. (Excluding Kyobashi Edoguran Store, EXPASA Ashigara Shitaeri Store, Nagoya JR Gate Tower Store, Fubukigahara Hall Store, Aichi Medical University Store, Maker's Pier Store, Centrair Store, KITTE Osaka Store, Nakayama Racecourse Store, Tokyo Racecourse Store, Chukyo Racecourse Store, Kyoto Racecourse Store, and Kozuka Racecourse Store) (Information as of September 25, 2026) ■ For details on the conditions and methods of application, please see below or the campaign special site. https://www.ichibanya.co.jp/cp/2026vivant/ * Please refrain from ordering for resale purposes or ordering in large quantities that cannot be consumed, in order to prevent food waste. * The design, color, and specifications of the prizes may be changed. Please note in advance. [STORY] The mysterious organization 'Sincie' has reached out to CoCo壱番屋, targeting the foreign taste of 'Tom Yam Kung Soup Curry' from the stage in Thailand. Gather allies to complete the mission and stop Sincie's plot! <Mission 1> Gather 'allies' to stop Sincie's plot! For each order of the collaboration menu 'Tom Yam Kung Soup Curry', we will randomly give you one of 12 types of collaboration limited cards of 'special unit' and police. In addition, for each order of 'Mochi-yaki Anpan', we will give you one original 'Drum' sticker. * Mobile order takeout orders, delivery, and delivery services are not eligible. <'VIVANT' x CoCo壱番屋 Collaboration Limited Card> <'Drum' Sticker> ■ Target Menus: The 'Tom Yam Kung Soup Curry' will be available at CoCo壱番屋 nationwide (excluding some stores) starting on October 1, 2026. Inspired by the representative dish of Thailand, 'Tom Yam Kung', this soup curry is a rich and flavorful dish that concentrates the deliciousness of shrimp. The ingredients include shrimp, okra, eggplant, young corn, cabbage, bamboo shoots, and red peppers, making a colorful dish. Enjoy the taste of this ethnic dish with the fresh aroma of herbs, a pleasant sourness, and spiciness. ● Price: 1,200 yen (tax included 1,320 yen) * Takeout is 54 yen (tax included) added to the in-store price. 'Mochi-yaki Anpan' is a fried red bean pancake themed on the favorite food of the character 'Drum'. The soft sweet red bean paste and the chewy and stretchy gyouhi are a perfect match! It is served in a special bag with an illustration of Drum. ● Price: 455 yen (tax included 500 yen) * The collaboration menu and prizes will be available until they run out at each store. * A 7% surcharge will be added for in-store dining and takeout orders from 10 PM to 5 AM. <Mission 2> Secure special items by exchanging receipts! For each receipt of 1,300 yen (tax included) for any menu, you can enter a draw to win a collaboration limited item for a total of 250 people. ■ Period: October 1, 2026 (Thursday) to November 11, 2026 (Wednesday)