Kirin Hyouketsu (R) Sugar-Free Japanese Pear ALC.4% (Limited Time)

RTD is an abbreviation for Ready to Drink. A drink that can be consumed directly after opening the cap. Kirin Hyoketsu® No Sugar has achieved the highest sales in the past five years since its launch in 2020, and has been the top-selling brand in Kirin RTD sales. It has been leading the 'No Sugar Chuhai' category. In addition, since July 27, a new communication campaign has been launched, and the sales volume from July to the end of September has been 116% of the previous year. In particular, 'Kirin Hyoketsu® No Sugar Lemon ALC.4%' and 'Kirin Hyoketsu® No Sugar Grapefruit ALC.4%' have gained support from women and customers who rarely drank RTD before, and the sales volume has been 132% of the previous year. In 2025, a limited-time product with a Waseiri flavor and an alcohol content of 7% was launched from 'Kirin Hyoketsu® No Sugar' and was well received. This time, in response to the increasing demand for 4% RTD, the popular Waseiri flavor is now available at 4% alcohol content. By responding to the needs of customers and providing new proposals, the 'Kirin Hyoketsu' brand embodies the concept of 'Always New' that has been important since the brand's inception. 'Kirin Hyoketsu' is a brand that aims to brighten and refresh the day of its customers. Through the release of this limited product, it aims to expand the new taste of 'No Sugar Chuhai' and to revitalize the RTD market. - Contents - The refreshing taste of fresh Waseiri fruit with a balanced flavor of fruit and acidity is made into a light and easy-to-drink taste with 4% alcohol content. - It is a 'No Sugar Chuhai' that is not sweet, and it is easy to pair with meals with the clear taste of fruit and alcohol. (0.3% juice) - Packaging - The design features a silver base with a light blue 'No Sugar' logo, and a gradient color that resembles Waseiri is added to the top of the can to express the light and refreshing taste. - The fruit and glass illustration express the fruit flavor and light taste of Waseiri. - 'No Sugar Chuhai Encyclopedia 2.0 by Kirin Hyoketsu® No Sugar' - The 'Kirin Hyoketsu' brand website has released 'No Sugar Chuhai Encyclopedia 2.0 by Kirin Hyoketsu® No Sugar', which summarizes market data and customer survey results about the growing 'No Sugar Chuhai'. Details: https://www.kirin.co.jp/alcohol/rtd/hyoketsu/muto-taizen/ The Kirin Group contributes to the realization of a rich society by creating products that look at nature and people, and by expanding new joys of 'food and health'. 1. Product Name: Kirin Hyoketsu® No Sugar Waseiri ALC.4% (Limited Time) 2. Release Date: November 17, 2026 3. Sales Area: Nationwide 4. Capacity and Container: 350ml can, 500ml can 5. Price: Open price 6. Alcohol Content: 4% 7. Pure Alcohol Content: 350ml can: 11.2g, 500ml can: 16g 8. Manufacturing Plant: Kirin Beer Sendai Plant, Takahashi Plant, Nagoya Plant, Okayama Plant (planned)