Premium Outlet Winter Illumination & Sale
プレミアム・アウトレットウィンターイルミネーション&セール





1 / 6Premium Outlet Winter Illumination & Sale
プレミアム・アウトレットウィンターイルミネーション&セール
- When
- Nov 6, 2026 - Feb 24, 2027JST
- Where
- 御殿場酒々井 · ふかや花園 · Tohoku, Osaka / Kansai
- Cost
- Not announced
- Type
- Limited menu
- Source
- prtimes.jpfirst seen 2026-10-25 · last checked 2026-10-24
What it is
A special winter illumination featuring light weaving a magical scene will start at 10 premium outlets nationwide. The 'PREMIUM OUTLETS® SALE' offers up to 80% off on winter items, making this a great time to shop. The event begins on November 6, 2026 (Friday). The 'Winter Illumination' will be held at 10 premium outlets nationwide (Matsudaira, Sano, Ami, Fukaaya Hanazono, Rinku, Kobe Mita, Sendai Izumi, Taki, Tosa). The illumination will run from November 6, 2026 (Friday) to February 24, 2027 (Wednesday).
Read more
Lighting will be on from sunset until closing time. Christmas decorations will be available at all locations until December 25, 2026 (Friday). The 'PREMIUM OUTLETS® SALE' will run from November 6, 2026 (Friday) to November 15, 2026 (Sunday). Approximately 960 stores nationwide will participate, offering up to 80% off (Sano, Ami, Rinku) or up to 70% off (other locations) on winter clothing, sweaters, and home goods. Visit the following locations for the winter illumination: - Matsudaira Premium Outlets (Shizuoka Prefecture Matsudaira City): The theme is 'SNOW FANTASIA - A Snow Story Woven by Light'. The premises will be divided into three areas, creating a fantasy world of falling snow, a silver world, and a snowy forest. The main 7m fir tree will have changing lights and candle-like flickering lights. Ornaments are made of recyclable paper art, which is environmentally friendly. - Sano Premium Outlets (Tochigi Prefecture Sano City): The theme is 'Bubbles of Light'. Small light particles will gather to wrap the entire facility in a bubble-like light. A glittering illumination centered on gold will be a bright performance. This year, a 6m gate-shaped tree and a Gobo projector that projects winter-like illustrations will be introduced for light performances. On November 8, 2026 (Sunday) from 6:00 PM to 6:30 PM, the Sano City brand character 'Sanomaru' will visit and greet visitors with the illumination. - Ami Premium Outlets (Ibaraki Prefecture Ami Town): A 'Home Christmas' like a scene from a foreign movie will appear. You can enjoy a warm space wrapped in soft lights, as if you have returned to your childhood. A photo spot that resembles the entrance of a Christmas season will be located near the center of the facility. Beyond that, a world like being invited to a home party will spread, and you can feel the warmth and special time of Christmas with your loved ones. - Fukaaya Hanazono Premium Outlets (Ibaraki Prefecture Fukaaya Town): Approximately 33,000 bulbs of illumination will be decorated for the Christmas season. A luxurious space with champagne gold as the main color and chandelier-like decorations that resemble a luxury hotel's holiday season will be created. Large trees in the gallery and light sculptures will decorate the Christmas shopping scene. - Rinku Premium Outlets (Osaka Prefecture Izumi City): The theme is 'The Premium Winter'. A dazzling display of colors will create a special memory for visitors. A 6m tall tree with candy-colored lights and a chandelier-style sculpture will create a magical atmosphere. Other photo spots throughout the facility will also be available. - Kobe Mita Premium Outlets (Hyogo Prefecture Kobe City): The theme is 'Snowy Ribbon Story'. For more information, visit the official website: https://www.premiumoutlets.co.jp/sp/pos_202611/. The website will be available starting October 30, 2026 (Friday).